At Ousias, for each product sold, we commit to plant one tree. We have chosen to give back to nature in this way because we have the community in mind. In our opinion, what holds the community together is obviously nature and the Earth. Without it, we are no more. In addition, to keep our delivery packaging with the minimum amount of plastic possible, we want to counter our carbon impact by replanting a tree. When we came across the organization Giving Back to Nature, it was obvious that we needed to make an alliance.
The primary goal of Giving Back to Nature is to help plant one million trees in developing countries, rebuilding natural landscapes destroyed by deforestation. By supporting the project, you contribute in several ways:
- Help recreate healthy forest systems that will preserve wildlife habitat and endangered
species - Purify water
sources - Control flooding and erosion
- Help replenish soil with the nutrients needed for agriculture
- Improve air
quality - Prevent climate change
You will directly help villages and communities suffering from extreme poverty by employing villagers to plant these trees. When farmers can't grow anything, their farms fail and they have no choice but to go to the overcrowded cities to look for work. Often they have to resort to selling themselves or their families into slavery just to survive. Let us make sure that does not happen. We all have the power to give back, to empower people, to restore hope, to reduce poverty and to allow them to provide for their families.
HOW WILL THE TREES BE PLANTED?
I am extremely pleased and honoured to have partnered with Eden Reforestation Projects, one of the leading non-profit organizations that plant millions of trees every year. Over the years, they have quickly become the perfect model for environmental restoration and land management. Eden reduces extreme poverty and restores healthy forests by employing local villagers to plant millions of trees each year. I am looking forward to joining them this year and traveling to the area to capture and document their plantations and meet with local communities working to restore healthy forests where poverty is rampant.
WHAT KIND OF TREES WILL BE PLANTED?
The main objective will always be to reintroduce native tree species that belong to the area where reforestation is taking place. Whether in Nepal, Indonesia, Madagascar, Haiti, Kenya or Mozambique, no invasive or destructive species likely to spread and harm the environment will ever be planted.
WHO IS RESPONSIBLE FOR DEFORESTATION?
Each of us shares the responsibility. More than half of the products on supermarket shelves that we consume every day all contribute to deforestation around the world. The Global Canopy Program (GCP) has launched a unique platform that evaluates and ranks 500 organizations around the world that are responsible for products that promote deforestation. Together, these 500 organizations control most of the global supply chain for "forest risk products", including soybeans, palm oil, beef, leather, wood, pulp and paper. More than US$100 billion of these goods are traded every year; and are found in more than half of the packaged goods on supermarket shelves.
WHY ARE THE TREES NOT PLANTED LOCALLY?
Many of the products we consume today include derivatives that promote deforestation, contribute to climate change and destroy natural habitats for animals. As these trees are grown in lush tropical regions, it is essential to replant trees in these areas. By purchasing products that include these products, we are making a significant contribution to the problem. It makes sense that if we are one of the main reasons for this problem, we are also finding ways to prevent the growth of these industries. We can start by limiting or stopping the consumption of products derived from soybeans, palm oil, beef, leather, wood, pulp and paper. We can also have a major impact by helping to reforest the poor countries we help deforest. This allows the environment to be sustainable, it provides better work for people who would turn to palm tree planting, and it allows animals that would normally be injured, killed or displaced during deforestation to thrive.